The FFForward Innovation Playbook
A custom tool that empowers organisations to scale and accelerate innovation efforts without unnecessary complexity, by embedding clear workflows, governance, and tested innovation methodologies.
Discovering and Tailoring
Discovering and Tailoring
Discovering and Tailoring
Weeks 1-2
⊹
Rapid assessment of existing innovation structures.
⊹
Rapid assessment of existing innovation structures.
⊹
Identification of key challenges and gaps.
⊹
Identification of key challenges and gaps.
⊹
Selection of a ‘Trojan Horse’ project (a live product category to apply the playbook to).
⊹
Selection of a ‘Trojan Horse’ project (a live product category to apply the playbook to).
Creating the Playbook
Creating the Playbook
Weeks 2-5
⊹
Co-creation of innovation workflows, decision-making structures, and templates.
⊹
Co-creation of innovation workflows, decision-making structures, and templates.
⊹
Ensuring the process is lightweight yet scalable across different teams.
⊹
Ensuring the process is lightweight yet scalable across different teams.
Pilot and Testing
Weeks 5-7
⊹
Applying the playbook to a live innovation project.
⊹
Applying the playbook to a live innovation project.
⊹
Running workshops to align cross-functional teams.
⊹
Running workshops to align cross-functional teams.
⊹
Developing a prioritised innovation pipeline with initial business cases.
⊹
Developing a prioritised innovation pipeline with initial business cases.
Refinement and Rollout
Refinement and Rollout
Refinement and Rollout
Weeks 7-9
⊹
Incorporating feedback from teams to finalise the playbook.
⊹
Incorporating feedback from teams to finalise the playbook.
⊹
Training key staff and providing governance recommendations.
⊹
Training key staff and providing governance recommendations.
⊹
Presenting outcomes to senior leadership.
⊹
Presenting outcomes to senior leadership.
For many organisations, innovation is an ongoing challenge. Ideas emerge sporadically, development processes are reactive rather than strategic, and there is often a lack of structure to guide innovation efforts.
For many organisations, innovation is an ongoing challenge. Ideas emerge sporadically, development processes are reactive rather than strategic, and there is often a lack of structure to guide innovation efforts.
An Innovation Playbook provides a structured way of working that enables teams to build solutions tailored to their needs, culture, and business environment.
An Innovation Playbook provides a structured way of working that enables teams to build solutions tailored to their needs, culture, and business environment.
It helps organisations move beyond incremental improvements by embedding a repeatable, scalable, and customised innovation process. It ensures that teams work cohesively, have clear decision-making structures, and develop innovations that align with business goals.
It helps organisations move beyond incremental improvements by embedding a repeatable, scalable, and customised innovation process. It ensures that teams work cohesively, have clear decision-making structures, and develop innovations that align with business goals.
I enjoyed very much how collaborative FFForward’s approach was.
I enjoyed very much how collaborative FFForward’s approach was.
The seed for a more structured process was planted, and this playbook will surely become a reference point for big projects in the future.
Confidential
Head of Consumer Healthcare Portfolio
Confidential
Head of Consumer Healthcare Portfolio
This program is designed for organisations that are willing to make their innovation process more structured, and its outcomes more reliable.
This program is designed for organisations that are willing to make their innovation process more structured, and its outcomes more reliable.
When innovation is inconsistent and fragmented, scaling initiatives across a complex organisation becomes a daunting challenge. A custom Innovation Playbook, built around your company’s unique culture, operations, and capabilities, helps align teams and accelerate development.
Industries that benefit most include healthcare, consumer goods, technology, manufacturing, and professional services, but the approach is adaptable to any organisation looking to enhance its innovation capabilities.
When innovation is inconsistent and fragmented, scaling initiatives across a complex organisation becomes a daunting challenge. A custom Innovation Playbook, built around your company’s unique culture, operations, and capabilities, helps align teams and accelerate development.
Industries that benefit most include healthcare, consumer goods, technology, manufacturing, and professional services, but the approach is adaptable to any organisation looking to enhance its innovation capabilities.
Our approach is based on 4 principles
Our approach is based on 4 principles
Customer-centricity
Solutions should be designed based on consumer insights and market needs, rather than internal assumptions.
01
Customer-centricity
Solutions should be designed based on consumer insights and market needs, rather than internal assumptions.
01
Agility over bureaucracy
A structured but lightweight framework that allows for adaptability.
02
Agility over bureaucracy
A structured but lightweight framework that allows for adaptability.
02
Agility over bureaucracy
A structured but lightweight framework that allows for adaptability.
02
Strategic foresight
Shifting from reactive product development to proactive, long-term innovation strategies.
03
Strategic foresight
Shifting from reactive product development to proactive, long-term innovation strategies.
03
Strategic foresight
Shifting from reactive product development to proactive, long-term innovation strategies.
03
Flexible governance
Clearly defining decision-making structures while empowering teams at different levels.
04
Flexible governance
Clearly defining decision-making structures while empowering teams at different levels.
04
Flexible governance
Clearly defining decision-making structures while empowering teams at different levels.
04
Helping a pharma company rethink its approach to innovation for a recently acquired consumer portfolio
Helping a pharma company rethink its approach to innovation for a recently acquired consumer portfolio
One of our clients, a pharmaceutical company transitioning into consumer healthcare, was looking to strengthen how innovation was managed as they expanded into new product categories. At the time, product development was largely informed by sales input from country teams, which worked well for responding to local needs but left limited room for a consistent, long-term innovation approach.
One of our clients, a pharmaceutical company transitioning into consumer healthcare, was looking to strengthen how innovation was managed as they expanded into new product categories. At the time, product development was largely informed by sales input from country teams, which worked well for responding to local needs but left limited room for a consistent, long-term innovation approach.
What we did
What we did
Mapped the existing processes and identified a live pilot category (gastro health) to test the innovation playbook.
Mapped the existing processes and identified a live pilot category (gastro health) to test the innovation playbook.
Designed a lean, adaptable playbook for systematic consumer-centric product innovation.
Designed a lean, adaptable playbook for systematic consumer-centric product innovation.
Developed clear governance structures to align different departments and markets.
Developed clear governance structures to align different departments and markets.
Actively engaged local teams and developed custom templates to ensure adoption.
Actively engaged local teams and developed custom templates to ensure adoption.
The results
The results
The company established a scalable, structured innovation framework.
The company established a scalable, structured innovation framework.
A prioritised product pipeline for the selected category, demonstrating the playbook's efficacy.
A prioritised product pipeline for the selected category, demonstrating the playbook's efficacy.
Local teams gained more autonomy and engagement in the innovation process.
Local teams gained more autonomy and engagement in the innovation process.
The company expanded the playbook’s use to additional product categories.
The company expanded the playbook’s use to additional product categories.
What are your working on?
What are your working on?
What are your working on?